A research interview with a first generation Wall Street woman pioneer in 1994 seemed to be sagacious in the wake of the U.S. financial crisis and Great Recession: ?I think that when women look at stocks, they have a lot more re- spect for the concept of risk…. The women want something conservative, something long term, something they can hold on to for a couple of years. Meanwhile the men always want something that is going to double the next week. I don?t know whether it is good or bad. But, in terms of out- come, I think that women?s attitudes are better for invest- ing? (p. 1). More than one op ed commentator or blogger wondered in 2008 if the economy would be in the same mess if the Lehman Brothers had been the Lehman Sisters.

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